In the simplest terms possible, Digital Marketing Training Course In Delhi is advertising or promoting a product or service online or over the internet to attract more clients consequently making a business more successful. This marketing approach is also known as webvertising, e-marketing, web marketing and online marketing. Marketing a business or organization online is not only a pocket-friendly strategy; it is also very effective simply because one is able to reach millions of potential customers and clients from all over the world in a very short period of time. It is therefore extremely important for any business to take advantage of the web seeing that it is indeed a powerful advertising tool. There are a number of effective types of Digital Marketing and they include the following:

* Search engine optimization or SEO- This is used to help a particular website rank higher or appear on top of search engine results.

* E-mail marketing - this is using email or electronic mail to notify existing clients of new offers and products. It can also be used to convince people to try out a certain service or product.

* Digital marketing - Learn Digital Marketing Institute In jaipur this type of Digital Marketing takes advantage of every digital advertising channel online to capture the attention of potential customers. These channels include mobile phones, video channels, banners, internet radio and so on.

* Pay per click - Commonly known as PPC, pay per click is an advertising technique that enables a business or organization to pay for an advertisement only after a possible customer or client has clicked on it.

* Social media marketing - this is possibly the most popular, effective and cheap Digital Marketing strategy out there. Social media websites include facebook and linkedln. Creating a company profile is usually free in most of them. This is a clever way to meet potential clients because millions of people visit social websites on a daily basis.

* Affiliate marketing - this techniques has also become extremely popular in the last couple of years. A business places or positions an advertisement with a link on another company's website. This website has to be a high-traffic

website or a website that attracts a lot of visitors. The two businesses then agree on a certain percentage as payment for the leads.

* Online Public relations - this is a promotion strategy that involves public relations via the World Wide Web while at the same time promoting a product or service.

* Web design - this is very important mainly because technology in this 21st century keeps changes almost on a daily basis and company need to keep their web pages up to date with the very latest technology.

* Online ad magazines - some popular online magazines sell advertising space for a fee giving businesses opportunities to meet possible customers.

Lately, many people are buying or looking to buy goods and services from the comfort of their homes and offices through the World Wide Web and Digital Marketing is therefore the only way to make sure that they come across your products or services.