The phenomenon of online gambling does not stop growing from year to year. The regulations are limited in many countries and the large investment of companies in advertising has greatly expanded its public, with gambling problems occurring. In addition, their strategies have been replicated in other sectors, such as videogames or social networks, with a large impact on the population, especially in North America as one of the centers for the development of world online gambling.

If you are a sports fan - it is also not enough to live isolated from the world - maybe this will sound to you: Cristiano Ronaldo, Neymar, Rafael Nadal, Usain Bolt or other great sports stars who play quietly in poker, roulette or bet on a Matching even famous actors have ended at the moment of advertising, encouraging consumers to play some money in their next team match. The explosion of online games is a recent phenomenon, only a few years old, but experiencing unstoppable progress. In such a way that it even surpasses the limits of virtual casino or sports betting to reach the world of video games, mobile applications and social networks. It’s even predicted that gambling to reach over $5 billion by 2025 is possible.

From hiding in your pocket

The game always has a mixture of marginal and glamorous. Among humble people is a way to kill time and at the same time give a little emotion to their lives; between upper class society is a reason to play with something left abundant and take the opportunity to strengthen other assets of higher value, such as social and political relations - which is the first casino idea. However, looking at the amount of money spent by the game and the problems it causes - depending on who is playing - the North American states have decided to take advantage of the wave: this is how the first national lottery began in the late 18th century, thanks to which the states obtained resources power and, at the same time, could distribute large prizes fairly.

However, in an effort to control a good part of pie bets, countries legitimize games with a degree of severity under a mixture of public health, public order and even morality and reduce it in certain cases to certain areas - such as Macau, one- only place in China where is legal - or territory with legislative autonomy, where they decide to push the local economy through casinos and other forms of betting - such as in Las Vegas casinos, Atlantic City. After China and Japan, other western countries followed them in the matter of holes in their pockets.

The key factor comes with the progress of the time and development of the online world. In cyberspace, games have found a faster way to grow, reach more people, new and more direct viewers, especially through smartphones, laptops and tablets.

The result of so much encouragement and rare citizenship training about the game has been devastating: cases of gambling problems and problems related to the game did not stop increasing and, worse, also in population groups that until now were something very foreign, like teenager. And this, with damaging consequences for many family economies. Thanks to this strategy, the sector continues to increase profits and invest in advertising actions that further increase its profitability. The distinguishing factor in all these problems is not the background of online betting - making people play more - identical to betting on physical sites, but its shape: overall economic torpedo behavior to the water line of our brain.